I talk in detail about building content and optimizing what youwrite to attract traffic and maximize your AdSense revenues. There are allsorts of ways to do that but for the moment just bear in mind that the adsthat appear on your site will depend on the content on your pages. That’show AdSense works: users click on the ads because they’re relevant.
And that’s why it’s not worth putting up a site just to cash in on particularkeywords. Google doesn’t like it and neither do users. If your site doesn’tgenuinely interest your visitors, you’ll find it hard to get traffic, links andclicks on your ads.
But there are still a lot of different ways to create content very easily thatimproves your income.
It’s also worth remembering that Google doesn’t place ads on particulartypes of sites, so if you’re thinking of building a casino site stuffed with AdSense ads, you can forget about it; it’s not going to happen.
Before you build a site that contains any content that’s remotelycontroversial, check out the Terms of Service (TOS) to make sure that it’sallowed. It will tell everything you need to know.
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