1.10 As Easy as 1-2-3!

The bottom line is that there are three ways to increase your AdSenserevenue.

1. By Tweaking the Ads
to make them more appealing to your visitors;

2. By Optimizing your Website

for better AdSense targeting (or what the Google folks call 'contentrelevance');
And the only sure-fire way to get 1 and 2 right is by

3. Tracking Visitor Response.

If you don't know what works (and what doesn't work) in trying to increaseyour AdSense revenue… you're shooting arrows in the dark!The right tracking tools can reveal a great deal about your visitors andanswer fundamental questions such as what they're looking for andwhat makes them 'click'. Once you've figured that out, bingo! You're onyour way to big AdSense bucks!But it isn't as straight-forward as it seems. If it were, there wouldn't be somany grumpy people on AdSense forums, complaining about their lowAdSense earnings.It's not that they aren't doing anything about it. They simply aren't doing theright things. Let me assure you that in the time that I have been using AdSense, myearnings have only gone up — and so will yours, if you apply all mytechniques seriously.